Top-Down Web Design

How does all this apply to web design?

The Top

The top-level questions that must be answered before building your web site include:

What are the goals (short-term and long-term) of the site?
What is the target audience?
How will you measure whether your site is successful?
Once built, how will you advertise, monitor and grow your site?

Moving Down

Lower-level planning should include:

What web technology will be used in your site?
What browsers (and versions) will your site support?
What communication speed will your site require?
How will you build your site? What tools will you use?
How will you create the content (text and graphics) for your site?
What is the theme of your site?

Prototyping

Web design is especially suited for a prototyping methodology because:

It's easy to put a prototype together
It's a visual medium... hard sometimes to grasp without seeing it
Need to learn the technology to know what is possible and how expensive it will be to build

 

 

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